West Bridgford creative agency adds to management team

West Bridgford-based creative agency, The Dairy, has kicked off 2018 on a positive note by adding to its management team with new account manager, Matt Smith.

Smith joins The Dairy with a degree in marketing and branding from Nottingham Trent University, and has worked for Saint-Gobain as a marketing executive, as well as a similar role for photography retailer Picsolve, in the theme parks and attractions industry.

Managing director Nigel Rowlson said: “Matt has a solid background behind him working for big names such as Saint-Gobain, with a proven track record of making a difference and managing large quantities or work. He is very level headed, forward-thinking and keen to progress within an agency environment – so for me he was a stand-out candidate to help the company continue to develop and build upon the impressive growth we achieved in 2017.”

The Dairy enjoyed one of its most successful years in 2017 – its fifteenth year in business – thanks to new-business wins including Gala Bingo, Notts County Football Club, Nottingham Trent University and Motorpoint.

Rowlson added: “We increased our turnover by 66%, moved to larger premises and grew the team by two in 2017 – so 2018 is very much about consolidating what we have, continuing our solid growth financially and strengthening our skills further across all areas of the business,” added Nigel. “Matt will be integral to our success and I look forward to watching him flourish as part of our dynamic and creative team.”

Smith said: “For me this is a great to start the New Year, with a fresh challenge at a well-respected local company that’s going through a fantastic period in its history.

“I’ve always heard positive things about The Dairy, so I can’t wait to get started and join the team on this exciting journey.”