Derbyshire chocolate manufacturer secures crowdfunding deal
A Derbyshire-based company which manufactures organic artisan raw chocolate has secured £200,000 to help its product expand into supermarkets.
Raw Halo, which says it is on a mission to become the world’s most-loved luxury raw chocolate brand, makes 13 varieties of raw, organic, refined sugar free chocolate and has 400 stockists in 20 countries, including Booths, Harrods, and Whole Foods. The company says it has sold 220,000 bars of its chocolate.
The business has returned to crowdfunding platform Crowdcube for the second time and has successfully overfunded (by 182%) their target of £110k to raise investment of over £200,000 from 390 investors for their expansion into national supermarkets, continued marketing investment, and new product development.
Raw Halo previously reached 176% overfunding on Crowdcube in 2016, raising £150,000 of investment.
Meg Haggar launched Raw Halo in 2015 after deciding to move from a successful career in corporate HR (GSK, London Business School, Boots) into the world of entrepreneurship.
Haggar’s partner Jonathan Chapman, who previously worked in e-commerce, managing fast-growth online businesses for fashion brands John Smedley, and Sunuva, has since joined the business.
The pair says 2017 has seen big expansion for the small team, with production and warehousing outsourced in preparation for listings with a major retailer, the launch of three new 70g bars, nine new celebration sets and more stockists and collaborations soon to be announced.
