Leicester marketing firm expands with new team

Leicester marketing and print communications company the Taylor Bloxham Group has set up dedicated team working with the education and membership sectors.

Headed up by director James Fear, the team advising on a range of issues from printed materials, including litho, digital, large-format and point-of-sale through to campaigns mailings and collateral storage and fulfilment.

Fear said: “Based on an entirely consultative approach we aim to build mutually beneficial relationships that deliver genuine added value and which are fit for purpose…strategic partnerships based upon experience, knowledge and trust.”

He added: “Marketing teams in both the education and membership sectors are rapidly becoming far more commercial in their outlook; partly driven by external factors but also by the nature of the people they are now employing, the lessons they are learning from other sectors such as retail and the redrawing of traditional demographics boundaries driven by new marketing arenas such as social media.”