PR firm seals deal with US software giant

Brian Bowerfind, Paula Newman, Emma Davies-Carolan (all ECi), Claire Reynolds (Tank), Martyn Gettings (Tank)

Nottingham PR agency Tank has been appointed to lead European PR, digital and social media comms for cloud-based global business management software provider, ECi Software Solutions.

The six-figure contract will see Tank working directly with the ECi team at its European headquarters in Lincoln.

Emma Davies-Carolan, head of field marketing at ECi Software Solutions, said: “It’s great to be working with Tank, we’re really impressed with the way the team’s agile digital PR strategy is already taking effect, and it’s great to see the agency collaborating effectively with our US and European teams to help us meet our expansion goals.”

Trevor Palmer, director at Tank added: “ECi Software Solutions has ambitious growth plans in Europe, in what is a competitive market, and it’s pleasing to see our campaigns immediately playing their part in realising this growth.”

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