Bathroom tile company moves into region with £200K investment

A national bathroom and tile company has launched its first showroom in the North West, following six months of planning and £200,000 investment.

Easy Bathrooms officially has opened its 10,000sq ft premises in Chester, adding six full-time employees to its 70-strong workforce.

With more than 100 tile and bathroom displays on offer, the showroom is Chester’s largest tile and bathroom store. It boasts popular ranges from Burlington, Heritage, Calypso and Vitra and showcases on-trend styles, such as moonlight and geometric-patterned tiles.

It will welcome both the public and trade, with incentives offered to business account holders.

Neil Bell, head of retail for Easy Bathrooms, said: “We have ambitious growth plans to become a truly national brand. Our other stores are predominantly based in Yorkshire and the West Midlands, so Chester is a key location for us.

“We are confident that with the trusted management team in place, we can uphold our great service levels for new customers within this area.”

Clients will be able to work with staff to design their own bathroom, for free, using the firm’s award-winning ArtiCAD 3D system.

“We are continually looking at new ways to improve the customer experience and our design service helps us to achieve that,” continued Bell.

The company is also planning further growth across the UK within the next six months, with two more retail spaces in the pipeline.

The news comes just three months after the firm launched a 12,000sq ft flagship showroom and 110,000sq ft warehouse in Birstall, Leeds.

Easy Bathrooms launched in 2012 with its first store on Royds Lane, Leeds. Its other Yorkshire retail spaces are located in Sheffield, Huddersfield, Wakefield and Doncaster.

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