Ziferblat to open a third Manchester branch

Gareth Harold

Pay-per-minute dining concept Ziferblat has announced that its third Manchester site will be opening in early 2019 at 65 Princess Street, overlooking St Peter’s Square.

The historic, Grade II-listed former townhouse was constructed in the 1760s and predates Manchester Town Hall, directly opposite, by 120 years.

Ziferblat will occupy the entire building which will be completely renovated by the in-house Ziferblat design team who will recreate the classical Georgian townhouse ambience with authentic fixtures and fittings.

The four floors will provide two public sitting rooms where guests can enjoy the famous Ziferkitchen offer of unlimited food and drinks on a pay-per-minute basis, as well as six meeting rooms available for private hire.

In addition, at the rear of the building, the ground floor will open out into a secret garden courtyard completely enclosed from the outside world and, at the front, street tables and chairs from which to watch the world go by.

Ziferblat offers a pay-per-minute social and work space, with no minimum spend and no membership requirement.

It charges 8p per minute – and nothing else – for the time you spend there. Everything else is free.

Ziferblat first opened its doors in Manchester in January 2015 on Edge Street in the Northern Quarter.

Since then they have opened sites in Liverpool and more recently MediaCityUK, with further expansion soon to be announced in Leeds and Sheffield.

Originally founded in Moscow in 2011, the pay-per-minute concept has been well received in the North West with more than 300,000 guest visits to date in the Northern Quarter branch alone.

It has created more than 50 jobs and won more in excess of a dozen regional and national awards.

There are more than 20 branches across Europe.

Head of operations, Gareth Harold, said: “We’ve got big plans for our new St Peter’s Square site and we’re so excited to be adding another branch to the Ziferblat family.

“We have wanted to find a suitable site in this part of Manchester for some time. As well as the requirement for a Ziferblat from the public on Princess Street, there is a vibrant community of start-ups, agile workers and meeting room demand in this part of the city and we want to be a part of it.

“This branch will also act as a little corner of calm for those who want to escape the bustle of city centre.”

He added: “The Sitting Room will include all the usual Ziferkitchen treats for our guests to enjoy within the comfortable, domestically dressed space.

A real ‘home from home’, Ziferblat will be looking to unveil the St Peter’s Square branch in early 2019.

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