Young businesswoman is making her mark in the fragrance market
A young entrepreneur from Preston is making her mark on the international scene with her fragrance brand.
Luxury fragrance brand Ayesha Ziya is already planning for future growth.
The brand’s website has been redesigned as part of a wider strategy aimed at becoming a valuable resource for its clients across the globe.
It has undergone a full redesign providing a new interactive layout, seamless user journey through the site and is designed to work across multiple devices and browsers.
Ayesha Ziya, from Preston, said the investment was a major part of the company’s ongoing growth plans.
Ayesha Ziya
She said: “We are delighted to finally launch the new Ayesha Ziya website which we believe will play a major role in our ongoing growth strategy.
“We operate in a rapidly evolving global marketplace so we have focused on delivering a redesign that is fresh and clean but clearly communicates our core proposition and improves the user experience.
“The customer experience is at the core of this site which we believe is intuitive and easy to use.
“It will also provide us with an interactive, dynamic platform to engage and help us get closer to our loyal following.”
The new website has been designed so visitors can quickly navigate to purchase products within a few clicks in a secure environment.
It also uses the latest online media tools while creative images and crisp design add life to the website.
“We have strengthened the Ayesha Ziya brand, messaging and positioning and we hope this website will bring us closer to our clients and our partners,” added Ayesha.
Ayesha Ziya, founded in 2015, retails a number of products via its website and selected stockists.
The range includes His and Her fragrances, candles, bakhoor and oud towelettes with clients across the world from the USA, Middle East and Asia Pacific.
In August, it launched a new collection of branded car air fresheners in partnership with forecourt retailer Euro Garages.
There are six scents to choose from including Berry in Love, Summer Crush, Leather, Vanilla Latte, Signature Oud and After Midnight with the products available at over 360 Euro Garages forecourts across the UK.
