Supermarkets squeezed by discounters

THE big five supermarkets lost market share in the 12 weeks to April 26, the latest grocery data reveals.

Tesco, Asda, Sainsburys, Morrisons and The Co-operative all saw sales fall in the period, Kantar Worldpanel said, while the German discounters Aldi and Lidl and Waitrose all grew.

Asda was the worst performer, down 2.2% in the period, while Sainsbury's reported the most marginal decline of 0.2%. Tesco, the largest retailer in the UK, saw its market share fall 1% to 28.4%, while Morrisons was down 1.1% to 1... For the full story register now for free or login below...

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