Meet Kellogg’s new managing director

CEREAL and snacks giant Kellogg’s has appointed Dave Lawlor as the new managing director of its UK and Irish business.

Lawlor joins the company’s UK and Irish operation based at Stretford in Greater Manchester from Kellogg’s Russia where he served as general manager for almost eight years and led the integration of United Bakers Group, a local biscuit and cracker manufacturer acquired by Kellogg’s in 2008.

He started his career at Kellogg’s in 1991, joining as a sales manager in its Dublin office.
 
Following this, Lawlor  held a number of senior roles including time running the company’s Middle Eastern business, setting up its Dubai office and helping to launch its joint venture in Turkey with domestic food company Ulker.

Lawlor said: “Kellogg’s has been a part of life in the UK and Ireland for generations and around eight out of 10 homes have one of our products in their kitchen cupboard, so I’m excited about the opportunity to work with my new team to grow our business.
 
“With almost half of breakfasts in the UK and Ireland being a cereal one, we see lots of potential for the future.”

Lawlor is a graduate of the University College Dublin and holds a degree in politics and history.  His appointment comes as Jonathan Myers has decided to leave Kellogg’s following a four-year tenure to pursue interests outside the firm.

Kellogg’s in the UK and Ireland is the company’s largest business unit outside of the USA.  

Almost 2,000 people are employed by Kellogg’s across four sites including a head office in Stretford and Dublin and factories in Manchester and Wrexham, North Wales.  The company’s top selling brands include Pringles, Corn Flakes, Special K, Coco Pops and Rice Krispies.

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