Ad agency gets on its Harley-Davidson to win work

M3's Stuart Perry, Glen Pawson, Dave Lawrence, Nick Lovett and Alison Johnston

Wolverhampton advertising agency M3 has secured £650,000 of contracts to deliver campaigns for Harley-Davidson, Solmar Villas and Marston’s.

It marks a 10% growth in turnover to £3.8m and sets the platform for plans to achieve £5m in fees by 2019.

This drive will be spearheaded by new creative director Stuart Perry, who previously worked for McCann, Connect Group and Bigdog.

Nick Lovett, managing director of M3, said: “The trio of ‘wins’ have really set the tone for the rebrand and illustrates a growing desire from clients to work with agencies that challenge their thinking and can blend creativity with all of the proven advertising, marketing and comms tools needed to deliver results.”

“As part of the approach we have invested £80,000 into refurbishing our offices on the outskirts of Albrighton, introducing a new industrial creative workspace and open-plan studio for the advertising, branding and digital teams.”

Five staff have been appointed as part of the expansion, including Perry who has already played an instrumental role in securing Harley-Davidson.

Perry said: “The Harley-Davidson account, coupled with our new branding and approach, is a great start to our plans to build a stronger, more confident image for M3 and will allow us to start making noise in the Midlands and beyond.”

M3, which employs a mix of creative, account management, digital specialists and media planners amongst its 30-strong team, is looking to open a second office in Birmingham shortly and is currently in the process of identifying a number of possible locations ahead of a summer opening.

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