Weekender: £1m Warwickshire country club deal for specialist caterer

Specialist Indian caterer Itihaas has signed a three-year deal with Forest of Arden Marriott Hotel & Country Club in a contract worth more than £1m.

The contract is the first of its kind and sees Birmingham-based Itihaas become the Warwickshire venue’s exclusive Indian caterer.

Set to generate over £300,000 per year, the partnership said the deal will allow a more streamlined approach to specialist events at Forest of Arden Marriott Hotel & Country Club, from corporate events through to large scale wedding celebrations.

Having historically worked with multiple suppliers, this is the first time the venue has signed exclusively with one Indian caterer.

Itihaas’ team will now work alongside the venue to provide bespoke wedding and event planning, in addition to catering. This builds upon its existing portfolio of event management that helps deliver events at venues across the UK.

Raj Rana, managing director at Itihaas, said: “This is such a fantastic partnership for us to secure – working with Warwickshire’s most exclusive venue to deliver show-stopping events. Our expert team will now be on hand, every step of the way, to plan and deliver the perfect event; crafting menus that perfectly suit the occasion. This is absolutely what we do best, and I know that the team will produce fantastic results for every client.

In addition to our event management, we have years of experience catering for Asian events and we’re continually striving for excellence, with innovative dishes that keep customers coming back to us. We are also developing more fusion menus, which are perfect for contemporary weddings, where guests want choice and the happy couples wants something that will make their big day stand out. This will now be on offer at Forest of Arden Marriott Hotel & Country Club too.”

Based within the Warwickshire countryside, the Forest of Arden Marriott Hotel & Country Club offers 18 rooms, 1,045 sq m of event space, holding up to 350 guests at a time.

The venue also offers two golf courses, a spa and AA-Rosette dining.

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