Daden works with MoD on security issues

BIRMINGHAM-based technology company Daden is working with the Ministry of Defence to develop innovative new ideas to help improve cyber security.

Daden has been funded to look at different aspects of how people use immersive 3D visualisation. The company received Centre for Defence Enterprise (CDE) funding to develop systems that allow you to ‘fly’ through the data – taking up a variety of viewpoints and maximising the brain’s ability to spot patterns and anomalies.
 
The company worked on the project in conjunction with Aston University.

David Burden, Daden’s managing director, said: “The CDE funding enabled us to work with a leading university human factors team to understand and quantify what had been to us a gut feel of the differences between 2D and 3D visualisation, and so helped us design a better product.”

Daden has also received CDE funding for a second project. As well as a conventional PC interface, the company uses a music mixing desk to allow operators to ‘mix’ and ‘fade’ different data sets, while further work has interfaced the Oculus Rift virtual reality headset to the system. 

UKNRGswitch creates 50 new jobs

ENERGY efficiency company UKNRGswitch is seeking to recruit at least 50 “energy experts” across the Midlands and North West to help households to save money on their energy bills.

The newly appointed employees will carry out free energy efficiency surveys, recommend energy savings tips, and highlight schemes available to households, from free renewable energy measures to boiler care. They will also be equipped to offer advice on energy tariffs to make sure the households are on tariffs to suit their needs.

Andy Davies, director at UKNRGswitch, said: “This is not your average sales job – instead, it’s an excellent opportunity for motivated and proactive people who are looking for a genuinely rewarding job to help people.”

Baker Goodchild issues Royal Mail price rise warning

BIRMINGHAM-based direct mail and print management services firm Baker Goodchild, has highlighted that both printers and marketing service agencies could be seriously affected by the Royal Mail price increase for its first and second-class stamps.

From 31 March Royal Mail increased the price of a first-class stamp by 1p to 63p, whilst a second-class stamp will also go up by the same amount to 54p. In addition, a large letter first-class stamp will also rise by 2p to 95p and a large second class stamp will also increase by 1p to 74p.

Baker Goodchild account director Adam Stafford, said: “In some cases, be it on a print job or piece of marketing collateral, the postal element can be the largest single cost. So a postal price increase on any overall campaign can be very significant, and this can seriously impact on the potential profit margins for any job.”