Jaguar Land Rover continues on the road to success with new sales record

VEHICLE manufacturer Jaguar Land Rover, now the UK’s largest car manufacturer, enjoyed its strongest September ever in the UK, latest figures have shown.

The company, which last month launched its latest Discovery model, sold 20,977 vehicles last month, up 31% on the same period in 2015.

Both brands contributed to the strong performance, delivering their best September sales figures on record.

Land Rover, spearheaded by the Range Rover Evoque, sold 14,556 vehicles, up 30%, while Jaguar sold 6,421 vehicles, surpassing the brand’s previous best September in 2004.

Jaguar has retailed 26,366 vehicles in the first nine months of 2016, up 47% on the same period last year while Land Rover has sold 66,978 vehicles, up 16%.

Commenting on the performance, Jeremy Hicks, Jaguar Land Rover UK managing director said: “It’s no secret that September is an important month for manufacturers and we are delighted with this result. It shows that not only is Jaguar Land Rover delivering great vehicles, but we are delivering new products that car-buyers want.

“The Evoque Convertible has added another, desirable string to the bow of the Range Rover Evoque which continues to dominate its segment, retailing 4,657 vehicles, up 142% on September 2015. For Jaguar, the multi-award winning F-Pace continues to capture the imagination of UK buyers, enjoying its best month since launch, with 2,367 leaving UK showrooms.”

Jaguar, which last week announced its intention to add a new XF Sportbrake to its 2017 line-up, saw a sales increase of 33% on September 2015. The F-Type sports car, boosted by the introduction of the high performance SVR edition, enjoyed an impressive month, retailing 343 vehicles, up 74% on the same period last year.

The all-new XF marked its first full-year of sales with 1,545 retails while the Jaguar XE continued to make a dent in its competitive segment, retailing 2,026 vehicles.

The Discovery Sport, Land Rover’s second-fastest selling model of all time, continues to be a sales success with its versatile package resulting in 4,359 retails, up 81% on September 2015. A week after the business unveiled its successor in Paris, with a world-record-setting reveal taking place here in the UK, the current Discovery reported an impressive month of sales. The outgoing model retailed 2,542, up 60% on the same period last year.

Click here to sign up to receive our new South West business news...
Close