Five new hotels in Yorkshire join global brand AccorHotels

Five new hotels in Yorkshire have been signed up by hospitality brand AccorHotels.

MGallery York, Mercure Leeds Centre, Mercure Kenwood Hall and Mercure Tankersley Manor are set to be completely refurbished, whilst ibis Budget Sheffield is a new build property.

All the hotels, which collectively offer 443 new Accor rooms, will be open by quarter one in 2020.

According to AccorHotels analysis of ONS data, Yorkshire saw 1,274,000 visits from overseas in 2017, with visitors collectively spending 10,619,000 nights in the region driving revenues of £530m.

Both York and Leeds were in the top 20 cities in the UK ranked on number of visitors and revenues driven, with Sheffield, Bradford and Doncaster also in the top 50. Overseas visitors to Leeds spent £117m on their visits in 2017, and those to York collectively spent £97m.

Philip Lassman, VP development, AccorHotels UK and Ireland, said: “Signing five new hotels in Yorkshire is a great move for AccorHotels. It is a thriving region and we are happy to bolster our presence here. Our franchise and management partners are finding the variety and flexibility of our brands appealing.

“The MGallery and Mercure brands in particular are designed to be flexible so they can incorporate local touches into the design and overall guest experience allowing the hotels to offer something truly different without wavering from the internationally recognised and expected standards.”

Thomas Dubaere, COO of Northern Europe, AccorHotels, added: “Yorkshire is a diverse region attracting business and leisure guests who have different requirements, which is why it is so strategically important that we are able to offer a wide range of brands to cater for the differing guest needs from luxury and midscale to economy and budget.

“This diversity of brands is important across all our hotels in the UK which by the beginning of 2019 will be 250 in total.  In a global economy, hotels increasingly need to attract guests from all over the world, so we are seeing a lot of interest from hotel owners who want to have the power of an internationally-recognised brand and global network behind them.”

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