Bodybuilding champion and global brand designer team up for fitness venture

THE entrepreneurs behind manufacturers and lifestyle brand Fit For Keeps are on the campaign trail to bring fitness into people's homes.

Sarah Lambley is a marketer by trade, and was formerly a global brand director at Leeds beauty brand ghd, whilst her business partner Jenny Garside has a firm background in the fitness industry, teaching classes before launching a business herself, setting up a training studio.

Jenny is also a UIBBN World Figure Champion, with 13 titles to her name in bodybuilding.

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