Nottingham professional services consultancy signs content partnership

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The Professional Alternative and Nottingham-based consultancy theGrogroup have entered into a strategic content partnership.

theGrogroup will create content and share market intelligence with the Professional Alternative platform. This news follows the recent content partnership deal with RSGi, the legal innovation consultancy.

theGrogroup is a consulting firm focused upon professional services, while The Professional Alternative is a subscription-based “business acceleration platform” launched by Derek Southall, Sarah Katherine Bagshaw and Steve Parrott – aimed at professional services firm leadership teams.

Paul Richmond, managing director at theGrogroup, said: “We are delighted to be working with Sarah Katherine, Steve, Derek and their team at the Professional Alternative Group. The industry has never had such a need for cutting edge, short, sharp, tailored content that the platform provides and we are so excited to be part of that service. I believe this will shape the way that firms select and manage many of their back-office functions – and for those responsible for staff engagement and the L&D community this represents real progress in terms of what a firm can offer.”

Derek Southall, co-founder of The Professional Alternative Group, added: “theGrogroup are phenomenal at what they do and we are delighted to be working with them. They have produced some of the very best content for accounting and legal firms and their reputation goes before them. They will add an enormous amount of benefit and value to the users of the platform.”