Insulation specialist promotes experienced pair to lead £12m charge

(L-R): Richard Tocher, Kieran Loftus, Sean Waldrum, Derek Horrocks, Nigel Watson and Dr Jeremy Richings

Loughborough-headquartered manufacturer PermaRock has revealed ambitious plans to double its turnover to £12m this year – and appointed two new board members to lead the charge.

Longstanding employees Nigel Watson and Kieran Loftus have joined the board at the external wall insulation (EWI) business after accumulating a wealth of experience progressing through its ranks.

Watson becomes operations director following a quarter century with the company, while Loftus steps up to logistics director having originally joined over 15 years ago.

Sean Waldrum, managing director at PermaRock, said: “Our business philosophy brings performance and experience together with quality and innovation, and this is really reflected in Nigel and Kieran’s appointments to the board. They both bring incredible strengths that help us improve and expand our services and develop our systems even further.

“It’s an exciting time for us, and we’re incredibly pleased to be able to provide the room for growth for our staff. The whole board is now made up of people who have progressed up through the business, setting us up to continue business the ‘PermaRock way’, making sure that we continually improve, while continuing to offer and exceed the levels of service our customers have come to expect from us.”

Established four decades ago, PermaRock designs and manufactures external wall insulation and rendering systems which are accredited through the Building Research Establishment (BRE).

PermaRock owner Derek Horrocks said: “Having longstanding staff with the strengths to help us both improve and expand our services, while continuing to develop our systems will be central to our continued success as a business as we look to grow even further in the coming years.”

“We know that our people are completely instrumental to the success we are seeing as the demands for energy efficiency measures are skyrocketing across all markets”, adds Horrocks.

“It’s really important to us to continually reinvest in our people, whether it’s the recent refurbishment of our office to enhance the working environment further or providing people with growth opportunities – like Nigel and Kieran.”