TheBusinessDesk.com launches exciting partnership for 2024

Regional business news provider TheBusinessDesk.com and leading email and SMS marketing platform Campaigner are launching a partnership that brings together two businesses with a genuine desire to help drive businesses’ growth.

Both organisations work with businesses of all sizes and have complementary specialisms in helping SMEs to promote themselves to new and existing customers.

The principal partnership will see a busy programme of activity rolled out throughout 2024.

Kevin Vaudry, director of sales and marketing for Campaigner, said: “TheBusinessDesk.com has been a valued customer for a number of years, and we are very pleased to take this next step together.

“A large part of our success comes from working with customers to help them realise greater results, and we look forward to joining TheBusinessDesk.com in its mission of knowledge sharing across the regions they serve.”

Campaigner has offices in Newcastle and Ottawa, Canada, and is part of the Nasdaq-listed Ziff Davis group. Its platform delivers more than 80bn emails and 210m SMS messages each year for customers across the UK and globally.

TheBusinessDesk.com is a business news and events platform that was launched in 2007. Last year the South West became its fifth region, adding to its long-standing presence across the North and Midlands.

TheBusinessDesk.com welcomes 350,000 users to its website each month, with its news emails, delivered by Campaigner, being the primary driver of its audience.

It held more than 150 events in 2023 from Newcastle to Westminster, with audiences of hundreds at its large award dinners through to hand-picked attendees at round tables.

Lee-J Walker, joint managing director of TheBusinessDesk.com, said: “Campaigner and TheBusinessDesk.com play key roles in enabling businesses to reach their target audiences and to develop new ones.

“This partnership is a great example of how we can tailor our approach to deliver impact through a blend of online engagement and in-person events.”

Look for the Campaigner team at many of the events put on by TheBusinessDesk.com throughout 2024. With 20+ years of working with email and digital marketers, they look forward to not only discussing the merits of email and SMS marketing, but to also listening, learning and exchanging ideas on the ever- changing world of digital marketing.

To discuss how your business can benefit from working with TheBusinessDesk.com, email sales@thebusinessdesk.com.

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