Leicester City sign Cromwell as back of shirt sponsor

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Leicester City have signed Cromwell as their official back of shirt partner for the 2026/27 season.

The Leicester-based industrial supplies company will also become the club’s official tooling and safety partner.

Cromwell’s branding will feature on the back of the men’s first team shirts throughout the season, and made its first appearance in Saturday’s 2-1 home defeat by Burton Albion.

Kevin Davies, chief executive of Leicester City, said: “Cromwell is a well-established and highly respected business with strong roots in Leicester, so there is a natural fit between our organisations.

“The back of our shirt provides a fantastic platform for Cromwell to increase their visibility, while our wider partnership will allow us to explore a number of opportunities to engage with our communities and showcase the work that both organisations do.”

John Hancock, chief executive of Cromwell, added: “As a Leicester-based business with a long-standing commitment to supporting industry across the UK, this partnership gives us a fantastic opportunity to raise awareness of Cromwell and connect with supporters, customers and communities across the region.”

Cromwell has been based in Leicester for nearly 60 years and is one of the UK’s leading suppliers of industrial tooling, safety equipment, PPE and consumables.

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