Sourdough boom sends Leicestershire bakery’s sales soaring past £128m
Leicestershire bakery Geary's has seen turnover rocket 40% to almost £129m as demand for its Jason's Sourdough brand continues to grow.
The Barrow upon Soar-based company recorded sales of £128.6m in the 53 weeks to January 2, 2026, compared with £91.8m in the previous year. Operating profit increased 17% to £18.2m, although pre-tax profit fell 11% from £17.3m to £15.4m. Profit after tax rose from £11.8m to £13.2m, while gross profit increased from £29.4m to £42.4m. Its gross margin impro... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
