Extended sponsorship deal is big hit for Lancashire Cricket Club

Lancashire County Cricket Club is to benefit from an enhanced and extended two-year sponsorship deal with Manchester-based wealth management specialist Brown Shipley.

The new partnership, launched ahead of the Fourth Investec Test Match at Emirates Old Trafford starting on Friday, has seen the creation of a Brown Shipley Club Suite.

The Brown Shipley branded suite used to be the old home dressing room in the iconic Pavilion at Old Trafford and now contains a number of images of Lancashire greats from the Club’s 153-year history.

There is a strong heritage shared by Brown Shipley whose history dates back to 1810.

Brown Shipley, specialising in wealth planning, investment management and lending, has a longstanding relationship with the Red Rose county, having sponsored the club since 2013 and has now extended the deal until at least 2018.

Brown Shipley offers clients a fully integrated wealth management service from six offices throughout the UK, including from its Manchester-based office, which has roots dating back over 150 years, making it well placed to serve clients across the North West.

Sales and marketing director of Lancashire CCC, Justin Hopwood, said: “Brown Shipley have been a long-serving partner of ours for a number of years now so we’re delighted that they have extended their relationship with us.

“I believe both Lancashire CCC and Brown Shipley have similar values, with both organisations having an incredibly long and proud history as well as a long-term focus in the North-West. We’re very much looking forward to working closely with another iconic North-West institution over the next two years and beyond.”

“As part of the partnership, Lancashire and Brown Shipley will be hosting a number of city centre based events for North West businesses, whilst Brown Shipley will also benefit from some unique behind-the-scenes experiences at Emirates Old Trafford such as a training session with Club legends.

“Brown Shipley will also benefit from pitch facing perimeter boarding at Emirates Old Trafford for all international and domestic fixtures as well as branding in the suite which can be used for small meetings, private dinners, events and matchday hospitality.”

Ian Sackfield, chief executive at Brown Shipley, added: “This is an exciting time for Lancashire County Cricket Club and I am thrilled that Brown Shipley will be part of an actioned-packed calendar of events at Emirates Old Trafford this summer and next.

“As a business with a strong heritage and commitment to Manchester and the North West, I am also pleased to continue our partnership with one of the region’s preeminent sporting teams.”