Software firm secures £15m funding for expansion plans

David Grimes

Global delivery software business Sorted Group has raised £15m to provide extra capital to accelerate the pace of its technology development and international expansion, as well as funding a recruitment drive.

The investment is in a Series B funding round led by Merian Chrysalis Investment Company Limited, alongside Praetura Ventures and NVM Private Equity LLP.

Today’s investment takes the Manchester firm’s total funding to more than £35m since its launch in 2010.

Software as a service (SaaS) business, Sorted, has developed a delivery management platform which allows both physical and digital retailers to effectively manage their delivery and returns proposition.

Through the use of Sorted’s proprietary technology, retailers are able to increase conversion rates, reduce abandoned baskets and increase customer loyalty. Sorted has developed three highly innovative products:

  • SortedHERO, an application programming interface solution allowing retailers to display real-time delivery options at checkout
  • SortedPRO, a ground-breaking delivery management platform for carrier and shipping management
  • SortedREACT, a powerful AI-driven tracking platform that aggregates carrier and delivery communications post purchase

Sorted is one of the UK’s fastest growing tech companies, with its software now live in 12 countries, including the US, France and Germany.

Working with a number of leading companies, including ASOS, Lush, Manchester-based N Brown, Wincanton and Clipper Logistics, Sorted is continuing to develop its disruptive technology, while pursuing a strong pipeline of potential retail partners globally.

David Grimes, Sorted founder and chief executive, said: “Sorted is rewriting the rules when it comes to delivery, and we’re delighted to be pushing forward with our global growth.

“The backing from these high-profile investors is testament to the size of the opportunity in front of us. This is a really exciting time as we work harder and faster, partnering with the most innovative retailers in the market.”

Richard Watts, portfolio manager, Merian Chrysalis, said: “The delivery management sector is ripe for disruption and we believe Sorted has emerged as the only credible, global challenger to the current market-leader.

“We are excited to provide David and the team with the growth capital required to continue developing truly innovative technologies and expand internationally.”

Mike Fletcher, chairman of Sorted and group chief executive of Manchester-based Praetura, said: “We first invested in Sorted in 2013 and are delighted with the progress the business has made over the last six years as it has developed its tech platform and won a number of tier one retail clients.

“Securing this £15m Series B fundraising will allow the business to continue its rapid growth and we look forward to working alongside the Merian Chrysalis team in supporting the business as it scales.”

Partner Paul Jefferson and associate Katherine Hornsby, from Gateley Legal, advised Sorted Group on the deal.

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