Funding boost helps start-up Finance Link kick off digital growth

Jake Bulger, founder of Finance Link

A car finance specialist which had to drop down to part-time hours as it struggled through the pandemic is now hailing strong growth thanks to £50,000 funding.

Trafford Park-based Finance Link simplifies car financing by searching its large network of lenders to find the best finance agreement for customers.

Jake Bulger founded Finance Link in February 2020, but the coronavirus pandemic hindered its growth and forced Jake to take on other work while running the business part-time.

After securing £50,000 from social impact lender, GC Business Finance, through the Bounce Back Loan Scheme (BBLS) funded by Greater Manchester Combined Authority (GMCA), Jake invested in a digital marketing campaign to increase awareness of Finance Link and secure new leads.

As a result of the campaign’s success, Jake has been able to take the business full-time and focus on its growth as lockdown restrictions ease.

Jake Bulger, founder at Finance Link, said: “The BBLS loan from GC Business Finance has been a godsend.

“As a new business, it really took the pressure off and enabled us to focus on our growth plan. Since launching our digital marketing campaign, Finance Link has gone from strength to strength, and we are looking forward to further growth as employees return to the office in the near future.”

GC Business Finance is an alternative finance provider for businesses unable to obtain finance through their regular bank. It offers loans ranging from £500 to £500,000, including CBILS, start-up loans, equity investment, export finance and micro finance.

Andy Nichols, Senior Loan Manager at GC Business Finance, said: “The last 18 months have been really tough for businesses, so we’re proud to have helped Finance Link to get off the ground and achieve impressive growth with a five-figure BBLS loan.

“Jake deserves a lot of credit for navigating the business through the challenging circumstances presented by COVID-19, and we are excited to see where Finance Link goes next.”

Click here to sign up to receive our new South West business news...