US expansion for esports and gaming publisher GGRecon

X The Business Desk

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Manchester-based esports and gaming publisher GGRecon is expanding its US offering.

GGRecon, which covers titles including VALORANT, CS:GO, Call of Duty, and Overwatch, will be working in partnership with SCCG Management, which specialises in sports betting, iGaming, sports marketing, IP protection, esports and product commercialisation.

SCCG management, which is led by founder Stephen Crystal, will be managing GGRecon’s partnership operations, finding new clients and assisting with commercial strategy.

GGRecon was founded in December 2019 in partnership with Fred Done, the businessman behind Betfred and Sharp Gaming.

Since its launch, the company has seen its page views increase from 47,000 a month to over 2.5 million in August 2021.

Chris Young, managing director at GGRecon, said: “We are thrilled to be working with SCCG management. As a well-respected and established company with someone like Stephen at the helm, we know that GGRecon’s future is in good hands.

“As we continue to grow, serving our customers with the content that” they clearly love, we felt now was a good time to expand more of our offering into the US.”

He added: “The US is a market that we are keen to explore, as well as being able to show what GGRecon can do.

“Our audience is loyal and smart, which is a killer combination. We hope to be able to provide them with partnerships that are authentic as well as exciting.”

Stephen said: “It’s been a pleasure working with Chris over the last couple of years, and watching their business grow in the UK.

“As we expected, the content resonates well within the US market, which represents the majority of the GGRecon traffic. We look forward to helping GGRecon extend its presence in the US.”