Huddled eyes ecommerce growth
Ambitious ecommerce group Huddled has reported growing revenues from its Discount Dragon and Let’s Explore businesses of £2.4m and says it is “well-positioned for future growth” following the post-period acquisition of Food Circle Supermarket.
Discount Dragon has enjoyed post-acquisition revenue of £1.6m (17 October – 31 December 2023).
In September 2023 Huddled bought Leigh-based Discount Dragon in a £4m deal as part of a strategy to create a portfolio of e-commerce brands.
Discount Dragon is its trading business, which sells branded dry and tinned groceries, and beverages at a big discount to supermarkets.
