Manchester United wraps up partnership extension with logistics giant

Manchester United and its logistics partner, DHL, have extended their long standing partnership which will now run until 2027.

The partnership, which began in 2011, will continue with the evolution of ‘A World United‘ campaign with fresh objectives under a new rallying cry, ‘United for One Goal’.

The campaign harnesses the power of sport and business to help achieve a more socially-responsible, sustainable world by recognising fans and local heroes who make a difference in their communities – whether through volunteering time for worthy causes or inspiring positive change through grassroots initiatives.

Worthy nominations, that share the partnership values of sustainability, teamwork, high performance and efficiency, will be entered in the ‘United for One Goal’ recognition programme, with rewards including signed Manchester United merchandise, tickets for games at Old Trafford, and a unique opportunity to play on the famous pitch at the Theatre of Dreams.

Omar Berrada, Manchester United Chief Executive, said: “We share many years of positive impactful work, and this will continue globally through ‘United for One Goal’.”

“The longevity of the partnership is down to our shared values and our ambitions to use our global influence to drive positive change in local communities.”

John Pearson, CEO DHL Express, said: “The shared values of our partnership with Manchester United continue to go from strength to strength – engaging, connecting and inspiring a fan base which is truly global.

“We are so pleased to be continuing the long standing partnership with Manchester United – in this next phase we will look to combine the global power of both brands to connect people and improve lives whilst delivering a better world.”