Lancashire holiday accommodation group swoops to acquire Carnforth site

John Morphet at Twin Lakes

Holiday park group, Pure Leisure Group, has acquired a premium lodge development located near its headquarters in Carnforth, Lancashire, for an undisclosed sum. 

It completed the deal for the Twin Lakes Country Club asset working with Savills, which was acting on behalf of a private client.

It further strengthens Pure Leisure Group’s growing portfolio of luxury leisure destinations, which now numbers 20, and is down the road from Yealand Conyers, Carnforth where farmer turned leisure entrepreneur John Morphet founded Pure Leisure Group in 2004 after he sold his South Lakeland Caravans business to Legal and General Ventures for £100m, retaining the South Lakeland Holiday Village and building a new business.

The 25 acre development includes 29 two-storey luxury lodges overlooking the lakes, each featuring private hot tubs, and boasts an array of scenic amenities including two lakes, pedestrian walkways and a communal picnic area.

Planning permission is already secured for an additional 24 lodges, 11 apartments, and a clubhouse, allowing Pure Leisure Group significant scope for future expansion.

As part of its integration, Twin Lakes will operate under the firm’s Royal Westmoreland banner, the company’s hallmark for exclusive leisure experiences and the name of Morphet’s resprt in Barbados. 

John Morphet, owner of Pure Leisure Group, said: “Twin Lakes Country Club is a perfect fit for our portfolio, offering a unique combination of luxury living, natural surroundings, and future growth potential.

“We’re excited to enhance the site’s offering and to extend our Royal Westmoreland experience to new and existing homeowners and holidaymakers, including the full use of facilities at our flagship park just a stone’s throw away.”

Operating under the Royal Westmoreland banner, Twin Lakes will feature alongside resorts in Barbados and Scotland and has three bedroomed, two-storey lodges available from £525,000.

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