The Monday Interview: AO’s John Roberts on planning for the future, and learning from the past
We’re here in Bolton to talk about the future of AO, the disruptive online retailer, with its lively founder and chief executive John Roberts.
Yet for a bundle of energy who has a lot to say about almost everything, the most astute comment Roberts makes in our two hours together is “I don’t know”.
He doesn’t know whether AO will improve upon the £50m the business made in pre-tax profits in the next financial year. He hopes they do and thinks they probably should, but he doesn’t know.
He doesn’t know whether AO... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...