VetPlus opens Far East office to drive growth

LANCASHIRE veterinary health products manufacturer VetPlus, has opened its first base in the Far East to support growing sales there.

The Lytham-based company has launched an office in Malaysia to support its distributors, and recruited Chee Mun Loh as sales manager for the Asia Pacific region.  

Loh joins from Zoetis, one of the world’s largest animal health companies, and he will oversee a number of markets, including South Korea, Thailand and Hong Kong.

He said: “This is an exciting time for VetPlus. Asia is a large and diverse market with an emerging middle class and strong growth forecasts. People here absolutely love their pets and spend more on them than in the UK.  VetPlus is also a recognised brand across Asia and our office here will help to reinforce that position and aid further growth.”

Neil Pullar, international sales director added: “Our success lies in the fact we manufacture to the very highest standards, only sell through vet practices and have a global pricing policy. We have some exceptional success stories in the Asia Pacific region and exports are continuing to grow. This is a great opportunity and we are all looking forward to opening new markets.”

VetPlus is part of the privately-owned Tangerine Group which makes neutrecuticals – dietary supplements and nutrients including treatments for stressed cats and dogs.

Tangerine’s portfolio of animal health and wellbeing products has helped it reach an annual turnover approaching £20m with a staff of 150. It has 11 limited companies within its three divisions: Veterinary, Farming and Equine including wholly owned subsidiaries in Ireland, Spain and Germany.