United celebrate unique partnership in China
MANCHESTER United and Gulf Oil International have identified China as integral to the future success of their global partnership.
The two organisations celebrated their rich history at an event in Shanghai.
United are currently in China for Tour 2016 preparing for the 2016/17 season.
First team players took time out of their training schedule to attend the event, celebrating the partnership between Gulf and United.
The partnership between United and Gulf was launched earlier this year, securing the club’s first official global lubricant oil and fuel eetail partner.
The three-year agreement is enabling Gulf, a Hinduja Group company, to engage with United’s worldwide family of fans, including its 325 million followers in Asia, which Gulf sees as a major area of focus. Its rapidly-developing business in China is complemented by growth in the Middle East and Indonesia.
Manchester United commercial director Jamie Reigle said: “We have been proud to underline our continued commitment to China both on and off the football pitch.
“We enjoy the passionate and loyal support of more than 100 million followers here, making this the country with more Manchester United fans than any other in the world.”