Boodles to open boutique at The Savoy

LIVERPOOL-based jewellery retailer Boodles has opened a new 850 sq ft boutique at London’s newly-refurbished Savoy Hotel in London. The store, which will be Boodles’ ninth outlet nationwide, is set to open within the next few weeks.

Nicholas Wainwright, owner and joint managing director of Boodles, said: “This is a very exciting new concept for the company and if successful will be repeated at other appropriate hotels in other countries.”

Boodles was advised on its agreement for the lease and a licence for alterations by law firm Hill Dickinson.

Partner Abby Dry said: “We have been working with Boodles for many years now and we were extremely pleased to have been an instrumental part of this deal, which will see the opening of what will be the fifth Boodles store in the city, situated in the heart of the Savoy’s flagship London hotel.”