Pixel Kicks creates brand new digital presence for GMI Construction

Pixel Kicks – Manchester-based full-service digital agency – has developed and launched a brand new website for GMI Construction Group PLC that aims to further consolidate the company as a true leader within its industry.

GMI was established in 1986 and has grown to become a successful building and construction services company working across the North West, Yorkshire, North East and Midlands. Last year the national award winning contracted turned over £360m. It has a proven track record for delivering award winning projects for an international portfolio of developers, public sector clients and blue-chip companies.

Pixel Kicks won the contract following a competitive pitch last year. Since then, the team has designed and built a clean, modern, and unique brochure website that is centred around a well thought-out and simplified user experience.

The core aims and objectives were to showcase GMI’s projects and developments, be 100% mobile friendly and fast-loading as well as accurately track visitors and conversions. A suite of stunning, high-quality photography was also commissioned which now conveys the exceptional standards of GMI’s work.

Chris Buckley – MD of Pixel Kicks – said: “GMI Construction is one of the leading building and construction firms in the UK so our focus was building on and enhancing that reputation. We believe that we have delivered a visually strong, dynamic and highly flexible website that will serve as their key marketing tool for years to come.”

Ian Cheveau – Associate Director of Marketing at GMI Construction – added: “Pixel Kicks has done a fantastic job in interpreting our brand into what is a new, modern and compelling website.

The revised and simplified sitemap allows for easy customer navigation, but it still delivers real stand out and is a true representation of what we stand for. That is incredibly important in what is a highly competitive sector.”

Following the launch, Pixel Kicks will now be implementing a strategic and content driven digital marketing campaign over the next few months.