Director hire for PR agency

Somerset based communications agency ADPR has recruited Chris Penfold.
Joining the agency as an account director, he brings 15 years of strategic PR experience to the team, including specialisms in travel and tourism, hospitality and event management.
Most recently at KOR Communications and previously with Barefoot Media, Penfold was the senior strategic lead on clients including Rock Oyster Festival, Pentire Drinks and Padstow Christmas Festival, and was part of team developing multiple, award-winning campaigns.
With a particular passion for digital marketing, he will spearhead the agency’s Digital PR offering and support with new business development – something he led in his previous roles and will continue at ADPR.
ADPR’s joint managing director, Kate O’Sullivan, said: “Chris’ experience brings new opportunities to ADPR, which supports the development of our current services, enabling us to further enhance our clients’ communications programmes. Always striving to create connections for growth, we look forward to seeing Chris’ ideas come to life as we inject his expertise into our fantastic team.”