Science Park uses homegrown talent for web development
BIRMINGHAM’S Science Park has turned to one of its innovative digital tenants to overhaul its website.
BSPA’s new ‘future-proof’ website was designed and developed by Studio Bonito, a specialist website company located at the Park, and is intended to help further BSPA’s ambitious Science Parks Without Walls initiative.
BSPA is home to dozens of digital and medtech startup businesses, including Studio Bonito, which launched less than a year ago.
Providing a suite of new features – including search functionality for business space available across the BSPA campus – the new website has bespoke areas for each of the Park’s three main audience groups, stakeholders, clients and entrepreneurs.
Science Parks Without Walls promotes a community-based, rather than a location-based approach and the new web site and its linked social networks is targeted at digitally savvy entrepreneurs, bringing together communities defined by common interest not just geographic proximity.
BSPA chief executive David Hardman said: “The website Studio Bonito has developed reflects our position as both a leader and a key location in the catalysis of digital innovation and entrepreneurial development throughout the region. This new website ensures that we have a communications platform from which to link to all of our target audiences, providing a flexible and future-facing product that we will be able to evolve in step with the Park.
“I am extremely pleased that a business which is both based at the Park and only just over a year old has demonstrated such a strong and positive commitment to pushing the boundaries of conventional design. It is a testament to the hard work and commitment from the team at Studio Bonito that they have proven themselves to be the right choice.”
Studio Bonito has produced websites for international clients including Chemex International Ltd and RBK Drive Elements Ltd, as well as a number of smaller, Birmingham-based events and businesses.
Chris de Souza, the firm’s creative director, said: “BSPA have put their faith in us by allowing our team to push conventional boundaries and demonstrate what we can do when given the opportunity.”
