JSJS Designs looking to better H2 as losses fall 75%

BIRMINGHAM-based home automation developer JSJS Designs is on course for an improved second half based on the commercialisation of its innovative products.
The company, based at Birmingham Science Park Aston, it had begun to roll out products to major retailers and the second half would also see the business invest in its own internal IT structure.
In a half-yearly report, the company said losses had fallen by 75% to £88,797 (2011: Loss £358,867). Revenues were down 60% at £847,924 (2011: £2,116,416) reflecting the closure of its loss-making chimes business carried out during the second half of 2011.
Chairman and CEO Mike Lord said the six months had seen continued progress in the marketing phase of the company, while there had also been further product development.
“There are positive signs of sales traction from existing accounts and we are progressing with leads on new opportunities. In additional to offering our products to the domestic market, we now offer the company’s products in Singapore, Australia and Hong Kong. While order levels in the international markets are modest, we are hoping that the distribution channels in these and other countries will continue to grow in the foreseeable future,” he said.
He said that at present, the company’s portfolio comprised more than 75 products, which is planned to expand to over 100 during the remainder of this year following the introduction of a heating range and the company’s first security products.
“I am happy to report six months of further progress in the company’s marketing phase. During the period orders were received from well known commercial partners such as Siemens, Maplin and CEF. The company continues to target the mass market where it believes there will be interest in its product range,” he added.
“It is still early in our market phase and a lot of hard work continues to be performed to convert interest to sales. I am confident that the quality and range of our products will continue to attract attention.”