Stafford company looks to expand presence Down Under

A STAFFORDSHIRE software company has taken steps to improve its global presence by linking up with a firm in Australia.

Stafford-based Connexica has embarked on a new strategic partnership with DATALAKE Solutions which allows the latter to re-sell and distribute Connexica’s Business Analytics solution CXAIR throughout the Australian and New Zealand markets.  
 
CXAIR is an innovative solution that allows its users to access their business data at search engine speed using interactive diagrams, creating a highly visual and user-friendly experience.

Connexica already has a number of global partnerships including businesses throughout the UK, UAE, South Africa and Europe. The link with DATALAKE is evidence of the firm’s ambitions to further grow its global partner network.
 
DATALAKE Solutions consulting group has core expertise spanning many sectors including Asset Management, Retail, Healthcare, Government and Marketing.
 
Greg Richards, Head of Business Development, Connexica, said: “We are delighted to announce this partnership with DATALAKE and I am particularly excited about the prospect of CXAIR being sold into the markets of Australia and New Zealand for the first time.”
 
Stephen Lloyd-Jones, managing director, DATALAKE added: “Many organisations have a significant amount of data in their possession and need an approach that focuses on accessing the valuable information contained in that data. CXAIR does exactly that quickly turning data into actionable business insights.

“I am very excited to bring such a technology to the marketplace. We believe we can capture a significant share of the growing business intelligence and analytics marketplace.”