Sigma goes Dutch with new senior hire

Business outsourcing provider Sigma Connected has announced the appointment of a new chief strategy officer.

The company, who’s headquarters is in the West Midlands, offers contact centre services from its offices in the UK, South Africa and Australia, and has appointed Peter Doveren into the new leadership role where he will report to group CEO, Gary Gilburd and become part of Sigma’s executive team.

Dutch-born Doveren has extensive international experience having worked in many different countries whilst holding senior customer service and strategy roles across a variety of sectors and organisations, including with Vodafone, Capita and the RSPCA.

His role will focus on identifying opportunities for Sigma Connected to enter new markets and territories. He will be responsible for expanding the company’s areas of speciality.

Gilbird said: “Peter joins us at an exciting stage in our growth plans. He is the perfect fit for our executive team as he has worked on the client side for several successful years, so fully understands their issues and how to solve them.

“It has been well-documented how much we have grown in the BPO space over the past few years and as we look to continue our ambitious international growth plans, experts like Peter with his experience and expertise, can really bring something different in terms of new approaches and ways of thinking.

“I am certain he will prove to be an exceptional appointment for us in the months and years ahead.”

Doveren added: “You can’t fail to notice the ambition of everyone at Sigma Connected and the significant impact the company has made in the market in recent years.

“They’ve made an impact because it’s clear Sigma does things differently, backed by a brilliant culture and everyone focusing on the best interests of clients.

“I am looking forward to playing my part in another chapter in the Sigma success story.”