‘The most Instagrammable café in the world’ to open at Bullring & Grand Central
Bullring & Grand Central is set to welcome Instagrammable café and lifestyle brand EL&N Café later this year.
EL&N Café, which is popular with influencers from across the world and has close to one million followers on social media, has chosen Bullring & Grand Central as its first location in the Midlands.
The brand, which is known for iconic flower walls, pink interiors, latte art and patisserie, will take a 8,000sq ft unit in the Rotunda Square area, next to Zara.
Dan Murphy, general manager at Bullring & Grand Central, said: “We’re thrilled to share the news that EL&N Café will be joining the centre this year. This unique concept is proving extremely popular throughout the world and will offer our customers a new and exciting experience so we look forward welcoming EL&N Café to the centre later this year.”
Alexandra Miller, founder of EL&N Café, said: “Opening our Midlands’ debut is a major milestone for us. We are delighted to be coming to Birmingham and there is no better location to be than the iconic Bullring. When I launched the brand, my goal was to provide consumers with a memory that could last forever and opening a space in a renowned destination like Bullring is reminiscent of that, I can’t wait to bring this experience to a new demographic of customers.”
The news of EL&N Café opening follows last month’s announcement that Birmingham City Council has unanimously approved Bullring & Grand Central owner Hammerson’s transformational plans to bring to life ‘Drum’, the repurposing of the former department store at Grand Central, part of its Birmingham Estate, into 200,000 sq ft of offices.
