Chamber CEO announces retirement

Staffordshire Chambers of Commerce CEO Sara Williams has announced her retirement.
Williams has presided over Staffordshire Chambers for more than a decade, accomplishing significant milestones that have modernised the organisation and doubled its membership.
She said: “I am enormously proud of the achievements that we’ve made as a Chamber team during my tenure. I want to extend my heartfelt gratitude to everyone who has supported me through these years, including our members, board, council, stakeholders and of course my brilliant colleagues.
“There are many things that I’m proud of during my time in Staffordshire, all of which have centred around my deep-rooted belief in enabling and building confidence, particularly on our work to empower women, drive sustainability and encourage diversity. This applies to businesses of all sizes and with people from all backgrounds.”
Some notable achievements include being awarded an OBE for her service to the Staffordshire community, in the 2023 New Year Honours list; achieving Chamber of the Year 2021; seeing Staffordshire Chambers be awarded the first King’s Award in 2023 for Promoting Opportunity and developing the Student Chamber with Keele University.
During her time as CEO, Williams also increased financial reserves to £1m, opened up the Staffordshire Moorlands to membership and successfully relocated the Stafford office.