Pinball manufacturer signs deal at Stoke-on-Trent industrial estate

Newfield Industrial Estate

Network Space Investments (NS) has leased 3,031 sq ft of workspace at Newfield Industrial Estate in Stoke-on-Trent to Arcadeland on a five-year agreement.

Operating under the name Pinballia, the company was established in 2012 by Andrew Dowler.

The expansion allows the firm to grow its team, focused on designing and producing virtual pinball machines, at their new workshop, catering to global sales.

Dowler said: “Having outgrown our old business premises, Newfield Industrial Estate offers flexible, well-located space to meet the needs of our expanding business. As well as selling arcade machines, pinball is our main passion. We will continue to design, manufacture and sell virtual pinball machines at the new warehouse, which also boasts a dedicated showroom.

“Virtual pinball machines are rising in popularity as they offer the functionality of a traditional machine, but you can play hundreds of different pinball tables on them, from classics to new releases, keeping everyone entertained.”

 Covering nine acres, Newfield Industrial Estate offers 125,000 sq ft of industrial warehouse and office space and currently accommodates 20 businesses, including Air Liquide, a global corporation.

Helen Gordon, property director at NSI, said:We are delighted to welcome Pinballia to Newfield. A local business success story, the space is perfect to meet the company’s manufacturing and distribution needs and its continued expansion.

“We have asset managed Newfield Industrial Estate for several years, modernising some of the units and improving its setting in order to create a thriving business destination. Now it is fully let it provides a fantastic investment opportunity and we ae considering its sale in order to reinvest into new value-add opportunities.”

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