Accountancy specialists expand globally with new hire and partnership
Accountancy outsourcing specialist Advancetrack has expanded into Australia and New Zealand through a new partnership and hire.
The firm’s new operations will be led by Craig McKell, a chartered accountant and former EY partner, who has been appointed as the Asia Pacific general manager.
It follows a new partnership with Chartered Accountants Australia & New Zealand (CAANZ), making Advancetrack the organisation’s first-ever outsourcing and offshoring partner.
McKell said: “Expanding into Australia and New Zealand is a pivotal step in Advancetrack’s global growth strategy. This move, coupled with our partnership with CAANZ, will allow us to deliver even greater value to accounting firms here, supporting their needs with tailored outsourcing solutions and an experienced team.
“We are excited about the opportunities ahead and look forward to forging strong relationships with firms across this exciting region.”
The expansion comes as Coventry-based Advancetrack has announced the official launch of its innovative Podsourcing® service.
The solution aims to deliver a dedicated team of professionals to manage key tasks such as bookkeeping, tax and payroll, providing clients with flexibility, scalability, and consistent service delivery.
Podsourcing helps businesses streamline operations and focus on growth.
Vipul Sheth, Managing Director, added: “Our new Podsourcing service is designed to revolutionise how firms manage their accounting workflows by offering a flexible and scalable team-based solution.
“By providing continuity and efficiency in essential tasks like bookkeeping, accounts and payroll, Podsourcing will empower our clients to focus on growth and strategy, rather than day-to-day operations.”
