Premier Inn owner plans to transform Birmingham hotel into major PBSA

Essington Street entrance CGI
Whitbread is proposing to redevelop its hotel on Birmingham’s Broad Street into a 546-bed purpose-built student accommodation (PBSA). Subject to planning permission, the hotel, which currently operates as a Premier Inn, would be transformed into a 14-storey property with study space, a garden, and terraced areas. Whitbread, the owner of Premier Inn and restaurant brands including Beefeater, Brewers Fayre and Bar + Block, is on the hunt for two news sites in the Smithfield and Snow Hill areas of the city to build the “perfect... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
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