Shakespeares advises media firm on tangible benefits of bond issue
LAW firm Shakespeares has advised interactive media and experiential advertising group Tangibal on a convertible bond issue on the back of the company’s bid to raise up to £3.2m (€4m) to finance further network expansion and acquisitions.
Tangibal, listed on the Frankfurt Stock Exchange, is divided into three entities, with Tangibal Media focusing on the development of interactive digital media networks in cinemas and other leisure destination venues.
The Tangibal Live agency provides advice and expertise for clients and partners who are looking to adopt interactive digital technology as part of an advertising/marketing or CRM driven strategy and provides products and services on the back of this.
Tangibal Ventures incubates and accelerates companies with out-of-home networked digital media opportunities (DOOH) which have developed digital media technology with strong intellectual property potential.
Tangibal has been a client of Shakespeares since early on in its development, with legal experts from the firm having dealt with a number of matters for them.
Keith Spedding, who led the Shakespeares team, said: “It’s great to be involved with a group that is operating at the forefront of digital advertising. We look forward to continuing to be involved in the development of Tangibal.”
Dominic Berger, chief executive of Tangibal, said: “We have worked with Shakespeares and Keith Spedding since the business was first formed and they have provided us with exemplary and timely legal advice – their continued support and professionalism is greatly appreciated and we look forward to a long and prosperous relationship.”
In addition, Shakespeares has been instructed on the substantial acquisition of a complementary digital out-of-home media business by Tangibal, with this expected to complete at the end of this month.
