Hollywood Monster keeps up with the Kardashians
A BIRMINGHAM signage firm fashioned some Hollywood glamour for reality TV stars the Kardashian sisters when they launched their new clothing range at a London shopping centre.
Birmingham-based Hollywood Monster produced the backdrop for Kim, Kourtney and Khloe’s ‘Kardashian Kollection’ launch for Dorothy Perkins, at Westfield White City.
The stage dressings provided a striking background for the sisters’ arrival and elite ‘meet and greet’, which was watched by thousands of Kardashian fans.
Hollywood Monster also recently supplied stage graphics for pop star Taylor Swift as she switched on the Christmas lights at Westfield White City.
Simon McKenzie, director at the Tyseley-headquartered firm, said: “We are delighted to have worked alongside Westfield on multiple major events with international stars, and at the moment you don’t get much bigger in the celebrity world than the Kardashians.
“This was the latest in a series of recent high-profile projects, including the creation and installation of Europe’s largest ever banners at Westfield Stratford City and dozens of banners and graphics for the London 2012 games.”
Hollywood Monster works with major companies including Morgan Sindall, Carillion, Next, Virgin Media, Debenhams and HMV.
It has invested heavily in state-of-the-art printing technology enabling it to produce enormous banners and advertising hoardings at high-profile sites including sports stadiums, festivals, rock and pop concerts, shopping centres and property developments.
