Talking Business: Touchwood reports surge in early Christmas trading
SOLIHULL shopping centre Touchwood in Solihull is reporting a great start to the Christmas trading period.
It saw an 11% uplift in footfall at its Christmas launch event at the end of November and its management said the official Solihull light switch on – in which Touchwood took part – was one of the most successful to date.
A series of in-centre events and competitions are planned over the coming weeks and Touchwood has taken the decision to extend week night opening hours throughout December to 9pm for the first time, in response to growing demand.
Andrew Cole, general manager at Touchwood, said: “The Christmas trading period got off to a great start and we expect this success to continue in the lead up to Christmas.
“We’re focused on continually improving guest experience and the arrival of new brands such Theobroma and Joe and The Juice alongside extended late night shopping hours has helped strengthen that positioning.”
Andrew Cole is one of those featured in a supplement from TheBusinessDesk.com based on our Talking Business series of interviews, carried out in partnership with KPMG. Click here to download it.
