Solihull BID launches magazine aimed at Chiltern Line passengers

THE Solihull Business Improvement District (BID) has launched a magazine aimed at train travellers highlighting the attraction of the town.

insolihull is part of Solihull BID’s marketing strategy and is designed to attract rail travellers to Solihull’s shops, food, drink and leisure venues.

Created with the support of the Chiltern Mainline, the magazine has been devised and funded by Solihull BID.

The magazine will also be available in Solihull town centre itself and copies will be sent to all Solihull BID district businesses so they can promote it to their staff and visitors.

Melanie Palmer, Solihull BID manager said: “insolihull is designed to provide a bite-size introduction to the diverse range of retail, leisure, professional and office sector businesses in the town.”

Rob Brighouse, managing director at Chiltern Railways said: “We are passionate about forming meaningful relationships with the communities which we serve.

“Many people regularly use our services from Solihull and this initiative is a great way to showcase the town as a great place to live and work.”