Xercise4less hits the Black Country

BUDGET gym operator Xercise4less has acquired another seven new gyms including one in Dudley.
WSB Property Consultants completed the acquisition of the new gyms on behalf of the Yorkshire-based business.
Over the past 12 months WSB has negotiated the successful acquisition of more than 250,000 sq ft of space in seven locations around the UK, cementing the company as one of the largest gym operators in the country.
WSB will now expand the property portfolio around the UK with Xercise4less due to open a further ten sites over the next quarter with a target of over 100 gyms by the end of 2016.
Xercise4less, which launched in Castleford in 2006, now has more than 200,000 members. Jon Wright, CEO of the firm, said: “We have our sights on over 30 new gyms for this year which we are actively progressing. We are building a great brand and a solid business which is attractive to landlords.”
Duncan Senior, partner at WSB, said: “This is a fantastic concept which from a property perspective has been well received by the market offering landlords an attractive solution to big space vacancies on long commitments, and is also great for customers offering value for money and more affordable membership than many other operators.”
New gyms have been acquired and opened in Dudley, East Kilbride, Burnley, Liverpool, Renfrew, Falkirk and Edinburgh.