MG looks to further expand UK dealership network

BIRMINGHAM-based MG Motor UK has appealed for more dealers to stock its cars as it looks to further expand its UK network.

The Chinese-owned company has again found itself in a list of the top five manufacturers in the UK and to bolster its position the company wants to make its cars more accessible to the UK market.

With a new SUV set to go on sale in the UK next year, the company is keen to have as many outlets open as possible.

Matthew Cheyne, Head of Marketing for MG, said: “We’re looking for more dealers to join us and become part of our growing brand. Any dealers that join us will benefit from the low start-up and running costs, as well as a close relationship throughout.

“Often manufacturers can have complicated and demanding start-ups and very strict franchise requirements, but we aim to make the process easy and stress free for those that join us.  We believe in partnerships with our franchises and listen to what they have to say.”

“We couldn’t be happier that our customers are placing us so highly, and ahead of many luxury and premium rivals. By becoming part of the MG franchise, you are joining a reputable brand that is fully supported and loved by the public.”

The Longbridge company has been recognised in the latest Auto Express Driver Power Satisfaction Survey, which was completed by more than 61,000 motorists. It cars scored highly for road handling, practicality and seat comfort.

It said while it had dropped a place in the makers’ chart, the company’s overall score had improved, with the categories for running costs, ride quality and in-car technology al doing well.

It was also one of only two brands in Auto Express’s rankings to rate inside the top half for every category of the survey. Only three of the scores were outside the top 10.