Trio of contract wins underline strong Q1 for Bridge PR

COVENTRY-based PR company, Bridge PR & Media Services has ended its first quarter on a high after winning three new contracts.
 
Bridge PR & Media Services will deliver integrated campaigns using traditional and digital PR methods to support the new clients, who operate within the technology and manufacturing sectors.
 
Open source specialist Opus VL, designer and manufacturer of turnkey hydraulic and lubrication systems, MGR Fluid Power, and European market entry experts, The Mustard Concept will all rely on the firm’s expertise to raise their profile.
 
Bridge said its 20 years of experience working with firms in the manufacturing and technology sectors gave it a unique knowledge of what PR methods proved to be the most efficient in these sectors.
 
Denise Taylor, Bridge PR managing director, said: “We are delighted to have won not one but three new PR contracts in our key industry sectors. Having operated in the manufacturing, IT and technology sectors for over 20 years, we have developed an in-depth understanding of these markets, which, coupled with our innovative and strategic PR campaigns, deliver results for our clients.

“We are looking forward to working with all three new clients over the coming months, and sharing some of their very exciting stories with their key audiences.”

Marketing firm revs up for growth with RIC move

A MARKETING company that specialises in helping SMEs to grow has moved into a business hub in Warwickshire to accelerate its own expansion.

Rev Marketing has relocated to the Rural Innovation Centre at Stoneleigh Park where it plans to practice what it preaches by focusing on its own strategic growth as well as its clients.

Since being founded in 2010 by director Rosie Evans, the company has established itself as a full-service marketing agency working with clients ranging from restaurants and accountants to charities and global software developers.

It has achieved at least 50% year-on-year growth largely through word-of-mouth recommendations and has expanded to a team of four employees with additional freelance support.

It is now working with GrowthAccelerator, which provides expert coaching and mentoring for high-growth SMEs, to help achieve its full potential.

Ms Evans said: “We are working with GrowthAccelerator to formalise our business plan so that we can put some tough targets against our growth because we want to rocket this year.”

The company was originally home-based and took its first step into office space in Coventry last September.

“Reputation is important when you are trying to grow a business, particularly when you are in the business of growing other businesses, and Stoneleigh Park as a location gives us that,” she added.

Ms Evans (seated) is pictured with Rural Innovation Centre manager Liz Burkinshaw at the firm’s new offices at Stoneleigh Park.

Wing Yip turns to Fleet Street to raise profile

THE UK’s leading Oriental food grocer, Wing Yip has appointed Fleet Street Communications to handle media relations for its four outlets in Birmingham, Manchester, Cricklewood and Croydon.

The consultancy, which has offices in Fleet Street, Birmingham and London, will implement a PR campaign targeted at key trade and consumer titles.

The campaign will also feature special initiatives around Chinese New Year and the Wing Yip Oriental Young Chef of the Year competition.

Brian Yip, director of Wing Yip, said: “FSC has a proven track record in the food sector and we were impressed by their creative approach which will help build the Wing Yip profile.”

Steve Dann, director of FSC, said:  “We are delighted to have been appointed by Wing Yip at this important time in the company’s development.  As well as extending the trade reach to more mainstream markets such as pubs and restaurants, our job is to convince consumers that Wing Yip is the place to go for a fantastic range of authentic Oriental food.”