{"id":2111985,"date":"2026-05-19T14:43:53","date_gmt":"2026-05-19T13:43:53","guid":{"rendered":"https:\/\/www.thebusinessdesk.com\/westmidlands\/?p=2111985"},"modified":"2026-05-19T14:43:53","modified_gmt":"2026-05-19T13:43:53","slug":"land-promoter-submits-plans-for-49-home-scheme","status":"publish","type":"post","link":"https:\/\/www.thebusinessdesk.com\/westmidlands\/news\/2111985-land-promoter-submits-plans-for-49-home-scheme","title":{"rendered":"Land promoter submits plans for 49-home scheme"},"content":{"rendered":"<p>Plans have been submitted for a 49-home scheme in Abbots Bromley, East Staffordshire, on an 11.5-acre greenfield site brought forward under a land promotion agreement.<\/p>\n<p>The proposals have been submitted by The Strategic Land Group (SLG) on behalf of the landowner.<\/p>\n<p>It has been designed following a detailed analysis of the village\u2019s historic form and growth patterns, informing a landscape-led masterplan that includes a mix of housing types, 40% affordable provision, new public open space, green infrastructure and a dedicated children\u2019s play area.<\/p>\n<p>The plans also retain existing hedgerows and trees and incorporate wider biodiversity enhancements.<\/p>\n<p>The site has been identified as a sustainable location for residential development and is intended to support East Staffordshire Borough Council\u2019s housing delivery requirements.<\/p>\n<p>Paul Smith, managing director at SLG said: \u201cWe\u2019re pleased to have submitted our planning application for the site, which recognises its strong location and potential for residential use.<\/p>\n<p>\u201cEast Staffordshire Borough Council is currently unable to demonstrate a robust five-year housing land supply &#8211; our proposed development represents an opportunity to help address the identified gap, supporting the borough in bringing forward a deliverable residential scheme that will contribute to meeting local housing demand.\u201d<\/p>\n<p>The application has been prepared with support from planning consultancy Emery Planning.<\/p>\n<p>The submission forms part of SLG\u2019s wider development pipeline, with the business currently promoting sites capable of delivering almost 4,000 homes and a combined gross development value of around \u00a31.2bn.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plans have been submitted for a development on an 11.5-acre greenfield site brought forward under a land promotion agreement<\/p>\n","protected":false},"author":266702,"featured_media":2111986,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"coauthors":[127717],"class_list":["post-2111985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-property","tag-featured-story","tag-staffordshire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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